Inclusion

Empowering Brands Through Financial Inclusion & Future Goals

Doug Forinash

2 min read

Do you enjoy saving money? So do consumers – but in these ever-changing economic conditions, consumers face unprecedented challenges in saving and managing their money effectively. The current landscape demands financial brands to step up and play a vital role in guiding consumers towards their future financial goals. While immediate savings are crucial, achieving long-term financial security has become a daunting task for many. This is where community financial institutions, with the aid of innovative solutions like Bundlefi, can make a significant impact in fostering financial inclusion and better serving underbanked groups.
In today's fast-paced world, consumers want to save and invest for their future, but they often lack accessible and convenient options. Financial brands have the opportunity to bridge this gap by providing user-friendly platforms that cater to the unique needs of each individual. Bundlefi empowers community financial institutions with fintech-like capabilities, enabling them to deliver digital-first solutions that resonate with tech-savvy consumers.

A big opportunity for financial brands – inclusivity

Financial inclusivity has long been championed by fintech companies, and their digital-first approach has captured the attention of many. However, community financial institutions can now offer a level of personalization and local touch that fintechs may struggle to match. With Bundlefi's advanced AI-driven algorithms, financial brands can understand their customers on a deeper level, offering tailored solutions and guidance that are accessible to everyone.
The importance of financial inclusivity cannot be understated. By embracing innovative tools like Bundlefi, community financial institutions can expand their reach to serve underbanked groups effectively. This inclusivity not only benefits consumers by providing them with a safe space to save and grow their money, but it also strengthens the community's overall financial health.

The role of a financial brand is more important than ever

Furthermore, as consumers increasingly look for financial brands that align with their values and prioritize their well-being, community financial institutions have the advantage of fostering trust through local relationships. Bundlefi's platform not only facilitates customer acquisition but also helps financial brands build lasting connections with their customers, ensuring a sustainable future for both parties.
Financial brands play a crucial role in helping consumers save and manage their money to achieve future goals. The current economic conditions have made saving more challenging than ever, but community financial institutions can now seize the opportunity to drive financial inclusion and better serve the underbanked groups. By partnering with Bundlefi, these institutions gain access to cutting-edge technology that enhances their capabilities, making them truly competitive in the digital-first era. Together, we can create a more inclusive and financially secure future for all.

Downloads

Best practices: Turn leads into new accounts

published 2023

Bundlefi full-service marketing agency overview

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Bundlefi Pay-Per-Lead one-pager

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Fractional Marketing

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FAQs

Bundlefi is your trusted partner in revolutionizing the way community financial institutions succeed in the digital age. We understand the unique challenges and opportunities that arise in the financial industry, and we are here to empower your institution with our full-service marketing agency and proprietary lead-gen platform solutions.

Bundlefi acts as an extension of their marketing team, providing a range of services that save time and money, drive new account growth, and highlight their brand. We offer a proprietary consumer platform experience, fully customizable marketing campaigns tailored to your brand, and expertise in targeting the right audience for optimal results.

Bundlefi offers a comprehensive suite of marketing services, including branding, paid search advertising, digital creative services, content marketing, social media advertising, email marketing, and more. We provide a full-service marketing agency experience to help banks and credit unions effectively promote their brand

Bundlefi harnesses the power of Web 3.0 principles to create personalized and immersive experiences for customers. We utilize AI-driven algorithms to analyze data, gain valuable insights, and make data-informed marketing decisions. This enables us to deliver targeted campaigns that drive engagement and conversion rates.

Absolutely! Bundlefi streamlines marketing operations, automates processes, and optimizes workflows to save your institution valuable time and resources. By maximizing efficiency and reducing costs, we help you achieve your marketing objectives while staying within budget.

Yes, Bundlefi is a one-stop shop for all your bank or credit union marketing needs. From strategy development and branding to campaign execution and performance tracking, we provide end-to-end marketing solutions to ensure a cohesive and impactful marketing presence.

The Bundlefi team’s data-driven approach and expertise in the financial industry enable us to craft compelling marketing campaigns that highlight your institution's unique value proposition. We help you differentiate yourself, attract customers, and position your brand as a trusted leader in your market.

Absolutely! The Bundlefi team does not believe in a one size fits all approach and fully understands the importance of customization for effective marketing. We offer fully customizable experiences tailored to your brand, audience, and specific goals. Our platform allows you to personalize campaigns, landing pages, and digital assets to reflect your institution's personality and values, creating a unique and engaging customer experience.

Bundlefi provides comprehensive analytics and conversion tracking capabilities to measure the success of your marketing campaigns. We track key metrics, user behavior, and campaign performance to gain valuable insights. This data allows us to continually optimize your strategies and achieve better results over time.

Getting started with Bundlefi is easy! Book a meeting with a Bundlefi Team Member. We'll guide you through the process, understand your specific needs, and create a tailored marketing solution that aligns with your institution's goals.

Bundlefi recommends Google Ads search campaigns to target users actively searching for financial institutions in your local market. This tactic allows us to advertise to prospects who are most likely to convert and become your next loyal account holder.

Google Retargeting Campaigns are designed to reconnect with users who have previously visited your website. By showing relevant ads across different devices, retargeting helps keep your brand top of mind as prospects explore various institution options before making a decision.

Programmatic Digital Display involves automated bidding on real-time display advertising inventory. Bundlefi targets digital display ads to your prospects' favorite websites, utilizing factors such as household location, search behaviors, visits to competitors, and more to reach the right customer types in the most relevant context.

Advertising through platforms like Facebook and Instagram can generate targeted traffic and warm leads for your website. Bundlefi's strategy is designed to drive more traffic and increase awareness. By targeting users within a specific geographic area and serving ads to users with relevant interests, we help generate brand awareness and increase conversions.

Bundlefi’s team of experts continually optimize campaigns to enhance ad performance. We update ad copy, optimize ad extensions, optimize retargeting campaigns, optimize device bids, expand keywords, evaluate and exclude irrelevant search terms, and optimize keyword bids to improve relevancy and click-through rates.

Bundlefi recommends tracking completed applications, contact form submissions, and phone calls to measure conversions. By implementing a Google Tag Manager code on your site, we can set up tracking for these events and provide insights into your campaign's effectiveness.

Bundlefi understands that markets are crowded and continually changing. We offer various digital marketing solutions that can expand your digital footprint based on your goals and real-time activity. Whether you need top-of-the-funnel leads or want to target specific stages of the sales funnel, we have the expertise to help you achieve your objectives.

Bundlefi understands the importance of being visible in search engine results and has the best team in the industry to do so. We leverage our SEO knowledge to optimize your website for hyper-local keywords and implement other SEO strategies. Our process ensures that when people search for specific terms related to your institution, your website captures organic search traffic, encouraging prospects to take action.